The Creative Lady

Lady Gaga sporting Gray Label sunglasses

Stefani Joanne Angelina Germanotta better know by her stage name Lady Gaga, is one who is not afraid to step out of here boundaries. Songs like Bad Romance where the unique and originality of Lady Gaga is exhibited. Lady Gaga personality is one that is strangely popular and has won the hearts of fans worldwide. Incredibly Lady Gaga has sold millions of records in a short time. In fact, Lady Gaga debut album was released just three years ago, but she still managed to become a household name, Germanotta uses her creative leadership to select her clothes and subjective videos.

Appealing to her large audience, Lady Gaga has performed on world tours from Austria to Africa. Becoming a spokesperson for the gay/lesbian crowd only upped her popularity putting her music on an even larger scale. In an industry that is vastly losing its legs, Lady Gaga still reigns supreme making her figure seem sometimes larger than life. This superstardom will not go unjust without some type of

Entrepreneur Avenue.

Lady Gaga has teamed up with Polaroid in efforts to release Polaroid sunglasses. The sunglasses were unveiled as Grey Label by Haus of Gray

Grey Label by Haus of Gaga

Gray Label
Polaroid sunglasses

Lady Gaga, whose approach to the world is done with remarkable originality, seemed like the perfect fit for this innovative way to take photographs. It has never been done before as Lady Gaga is a musical act that has never been seen before. The Polaroid sunglasses are capable of taking still images and record video while still being fashionable acceptable. This may become the product of the decade with networking sites i.e. Facebook, Twitter and MySpace where uploading pictures has become even very popular. Grey Label by Haus of Gaga maybe just what the doctor ordered allowing its consumers/users less of a hassle of using digital cameras. "This is the first ever pair of sunglasses that can be worn out to protect your eyes from the sun and they can also take pictures," said Lady Gaga. Technology advancements are constructing the world to become more easily accessible and these sunglasses are certainly an example of that. The sunglasses not only can shoot both photos and video, but also store in memory embedded in one of the earpieces. The earpiece can be removed and connected via USB to a printer of the images can be transferred via Bluetooth.

Lady Gaga is exclusively the creative director for Polaroid and is continuing to create direction for Polaroid. Grey Label is coming soon and will change the way look at pictures forever.

His Country Grammar was just the start.

Cornell "Nelly" Hayes

He is great with his lyrics but probably even better with his businesses, American Hip hop artist Nelly aka Cornell Hayes Jr. is a Genius Money Man. From Country Grammar to International stardom, Nelly has turned his lucky record deal into millions of dollars for his business enterprise. Hayes made his debut in the music industry in 1999, a year that would land him the number 1 spot on the Billboard charts. Selling over 8 million records Nelly would soon have to acclimatize with success. Nelly would soon learn to leave his stamp on not only pop culture music but also on many businesses such as clothing, perfume, shoes, basketball teams and even fitness.


Before the success of Nelly record deal Hayes already had a business eye in fact in 1997 Yomi Martin, Cornell “Nelly” Haynes Jr., and Nick Loftis founded Vokal clothing. The hard work of those three, along with VP Ian Kelly, the company began selling shirts, jerseys and custom clothing from their car trunks and inside of their own homes. They were amazingly retailing themselves without the help of any real outlet. At the time Vokal’s team of Yomi and Nelly were creating pieces that were inspired a lot of times by their home town of St. Louis, Missouri. After much dedication the brand became selling successfully within their county after a small period marketing their clothing throughout the streets of St. Louis. There were thousands of pieces sold overtime.  Since the success of Hayes music growing popularity, Vokal’s business saw the opportunity to provide Nelly with clothing while on tour as well as selling items at his concerts. Vokal essentially grew right along with the career of Nelly. With a regionally diverse compilation of clothing marketers, Vokal’s business group brought a wide ranging background of flavors to the Hip Hop Fashion market as one by 2002. Expanding and exploding the company made over 20 million dollars by 2003.

From the highly successful sophomore album Nellyville which sold easily over 6 million copies worldwide the sixth single “Pimp Juice” would not only boost sales but also open business introductions. Pimp Juice was a commercial success allowing Hayes to place his non-carbonated energy drink on an enormous outlet. It was plain to see that indeed the pimp juice was flowing for the young entrepreneur Nelly. Produced by Fillmore Street Brewery, in St. Louis, Missouri Pimp Juice was the first celebrity energy drink on the market. Using his popular celebrity status Nelly made Pimp Juice the song and also the drink a hit selling over 1 million cans in the first three months.

In the same year of everyone was drinking pimp juice, Nelly jumped started Apple Bottoms. Apple Bottoms a company which Nelly founded and owns, appeals to the curvy trendsetting women of the world. The sales sprung with the company motto, “a women should not try to fit the clothes, the clothes should fit the women,” said by owner Nelly. To really set fire under the Apple Bottom Jeans company a reality TV model search for “the apple bottom girl” was televised by VH1. The show would indeed shine light on Apple Bottoms and superstar Nelly generating plenty of interest and clients. The exposure of the show national success became one of the sole reasons Apple Bottoms has a more diverse customer base.


Cornell Hayes now had become owner of two clothing companies one that catered to women and the other to men but something was still missing from the attire, shoes. The shoes were an idea brought to Nelly after the success of his single “air force ones.” Nike and Nelly agreed to a one year sneaker deal for a line of limited edition Derrty ones.

Owners of the bobcats 04' (Robert Johnson left, Nelly middle, Michael Jordan right,)

Nelly then went from sneakers to the hardwood. Along with owning his own sneaker he closed a deal that made him part owner of the Charlotte Bobcats. Following music sensation Jay-z, Nelly was the second to show interest and execute a part-ownership of an NBA team. "Of the many dreams that I have fulfilled in life, being an NBA owner is certainly one of the biggest achievements," Nelly said in a statement released by the Bobcats. Part-ownership of a team became one of the hats Hayes as a businessman was delighted to wear.

2011 5.0 Dub edition Ford Mustang

Ads from the got milk campaign, interviews, hosting shows and more albums allowed a continuous buzz around Nelly kept him relevant for years. Then in 2010 came a great deal of business for not only Nelly but two other brands as well. Ford Motor Company and Nelly recently released the 5.0 Ford mustang dub edition. The 2011 5.0 Ford mustang was presented in the 2010 North American International auto show. The car is a redesigned version of the Ford 5.0 mustang which has been available since 1995. The vehicle came about when Nelly was inside the Ford’s design studio where agreements were made that also tied with the 2009 Ford Flex.


After his film debut in the 2005 remake of “the Longest Yard,” Hayes took his workout procedure to new heights. Having this new improved phasic muscle structure made plenty of eyes widen and ignite. This eyebrow raising body made it easy for him to release a fitness DVD titled Celebrity Sweat. A-list entertainers as well as athletes will show off some of their workout techniques.

 Nelly has an extraordinary business sense that only leaves you to believe he is nothing less than a Genius at making his money count. Nelly has executed business deal after business deal on a high entrepreneur scale its no wonder why this Hip Hop artist is still a force in the business world. From the corners of St. Louis selling his t-shirts, to global super stardom and becoming part-owner of the Charlotte Bobcats Nelly is a Genius Money Man to watch.

Move after Move

From his record label, to his notorious vitaminwater deal, now his new sleek headphones (new innovative wireless headphone technology) Curtis "50 cent" Jackson has become one of the greatest hip hop entrepreneurs the world has ever seen.

Curtis "50 cent" Jackson

Beginning with his rise to frame in 2003 Curtis Jackson released his interscope debut "Get rich or die tryin" selling over 15 million copies worldwide. His first interscope album would lead to great commercial success. This success of his "Get rich or die tryin" album would soon be used as just a stepping stone for his future business ventures. "Get rich or die tryin" being one of interscope's biggest records of the decade allowed 50 cent to become one of the biggest names in the music business. Interscope continued to pass the ball to Curtis, eventually granting him his own record label.


In 2003 G-unit records was up and running, consisting of group of elite musical artist, allowing more success to knock at Curtis Jackson's door. G-unit's first collective group effort was Beg for Mercy which became certified multi-platinum shortly after its release. Later Curtis' G-unit records would continue to gain commercial success through the group members solo albums. While 50 cent's label was up a float and his popularity higher than ever, he signed a clothing deal with Mark Ecko to found G-unit clothing. 50 cent used "branding" to his advantage quickly stamping his name and logo on not only his clothing merchandise, but his own Reebok shoes.


After years of consistently dominating the music industry, Curtis Jackson took it among himself to expand even further. His next investment would involve nothing more than a little bit of water. In 2004, 50 cent took a small ownership in Glaceau's Vitaminwater. 50 cent agreed to give Glaceau's Vitaminwater the backup needed to strike gold but soon they would achieve more than what was ever imagined. The Coca-Cola Company bought the firm for an estimated $4.1 billion thus, giving 50 cent (10% shareholder) a cool 100 million dollars. This proved to be the greatest business deal a rapper has ever seen.
As if making over one-hundred million dollars was minor to Curtis Jackson he continued to be hungry and eager for new business ventures. He released more albums and even polished off his own video game "50 cent Bulletproof." He continued to make behind the scenes business moves more, rather than going back to his musical passion until 2007. The music industry was declining in sales and many record labels were downsizing or even shutting down. Hip hop being the youngest of genres seemed to be getting the worst effects of it, most artist were selling less than gold (500,000 copies) with million dollars in marketing spent. Many hip hop album releases were pushed back tremendously this would even include 50 cent's high anticipated album Curtis. Finally, getting an official release date Curtis was slated to hit stores September 11. There was just one thing or person in his way "Kanye West." Kanye West album was also previously pushed back and got its official release date for September 11. Both artists refused to change their long awaited date, therefore leading to an all out battle for record sales. 50 cent and Kanye West had an on-going epic battle with plenty of interviews, videos, and controversial comments to spark interest with fans and the media. After the smoke was clear the two both collectively sold well over one million copies worldwide in a deeply damaged music industry and economy. 50 cent would later reveal that the battle was a publicity stunt that allowed him to spend less money in marketing dollars to promote an album that pretty much promoted itself.


Continuing his reign of making the right business moves, 50 cent launched his own book imprint at the Time Warner Building. The 50 cent/G-unit brand had become an empire right before the public's eyes and was even written about in his autobiographical book "From Pieces to Weight." His book imprint wrote several street hard-knock life themed novels before the end of 2008. One of his more recent books the 50th law, he partnered up with remarkable writer Robert Greene. Robert Green who’s more famous for his previous art work, 48 laws of power followed 50 cent for months taking notes from his fearless business mind. Jackson smacked a deal with Right Guard to release his own "Pure 50" body spray to bring in more profits for his already largely established money kingdom.

More recently Jackson has been doing other behind the scenes by starting up his own Film Company and landing over $200 million to do it. Playing with the stock market and investing his money into a portion into penny-stock would seem mediocre. 50 cent however, would take the stock market by storm using the advanced world of the internet to pump his H&H investment. The penny tock jumped 290 percent making the Jackson’s investment a profit of over five million dollars.

Sleek Headphones by 50 cent

The next expansion of Jackson’s realm will be launching sleekby50 new innovative wireless headphone technology. The wireless headphones were designed by Jackson and engineered by sleek. Sleekby50 are the first headphones that offer “Wireless Hybrid” technology with military-grade metals. These stylish platinum headphones use Kleer that extend the headphones to a 60 plus foot range. The tiny USB allow the headphones to be rechargeable, but not to worry if you run out of power, there is a removable mic cable. It houses a pair of 50mm dynamic drivers and customized internal amplifiers. It’s clear that the quality of this product is unlike anything else on the market thus, another genius money business move.

50 cent has made move by move consecutively accumulating millions from each of his business ventures. The artist, CEO is now being viewed as a business Renaissance man. Every one is watching Jackson’s next moves for future investing and effective informing. 50 cent is the epitome of what an entrepreneur is and continues to be. Geniusmoneyinc(GMI) names Curtis “50 cent” Jackson the Genius Money Man to watch.